About us

Welcome to BelleMax. We are an Auckland based artisan skincare brand. Our passion is to deliver handmade beauty products using natural ingredients from plants, flowers, herbs, nuts and seeds to nourish your skin.  We produce items in small batches using natural ingredients from NZ based suppliers. Less is more! Our products are made using the necessary functional ingredients to nourish, hydrate and pamper your skin and hair and nothing else. BelleMax is perfect for those wanting to bring the freshness of nature into their lives

Hello, my name is Monica Shirer and I am the founder of BelleMax NZ. I firmly believe that our skin needs love, care and attention and that we should “feed” our skin by using products that are made from natural ingredients.

I started to make my own skin care products since 2018 following my grandmother’s beauty recipes using fruits, vegetables, naturally-occurring spices and carrier oils to hydrate and look after my hair and skin.

I wanted to make my products safe and functional therefore in 2020 I completed a Diploma in Organic Skincare Formulation. I enjoy sharing my passion for natural ingredients and my love for nature through my handmade beauty products.

Our Promise

Botanical beauty from nature: Our products are made of natural ingredients from plants, flowers, herbs, nuts and seeds.

Natural & functional products: Less is more! Our products are made using just the necessary functional ingredients to nourish, hydrate and pamper your skin and nothing else.

Handmade in NZ: We produce items in small batches using natural ingredients from NZ based suppliers.

Water free: Our products are waterless which diminishes the need for preservatives and unnecessary fillers. Less water means you get more of the good stuff.